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PLC Assessment Tool

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Marketing Application - Marketing Planning & Marketing Analysis Tool - The Product Life-cycle (PLC) Assessment Tool is a tool that will help you quickly assess key characteristics of a product's life-cycle, which stage it is in, and produce marketing objectives and strategies for that stage. The four stages in a product's life-cycle after the product development stage are introduction, growth, maturity, and decline. They are defined as follows:

This tool helps you validate which stage of its life-cycle a product is in, based on the selections you make for each of the life-cycle characteristics: sales, costs, profits, customers, and competitors. Based on your selection from the drop down menu for each characteristic, the tool will identify the stage of the product's life-cycle, the marketing objectives for this stage, and possible product, pricing, distribution, advertising, and sales promotion strategies to pursue. (The tool is based on source data from Marketing Management: Analysis, Planning, Implementation, and Control, 8th edition, written by Philip Kotler.)

Free download from Shareware Connection - Marketing Application - Marketing Planning & Marketing Analysis Tool - The Product Life-cycle (PLC) Assessment Tool is a tool that will help you quickly assess key characteristics of a product's life-cycle, which stage it is in, and produce ...

Publisher: DWS Associates | License: Freeware | Price: 0.00
Version: 1.1 | Size: 618 KB | Platform: Android 2.x,Android 3.x,Android 4.4,Android 4.x
Released Date: 14-03-2015 | Rating: 0 | Title: PLC Assessment Tool

Author Url: http://www.dwsassociates.com
Program Info Url: http://www.dwsassociates.com
Download Url: http://www.dwsassociates.com

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Shareware Connection periodically updates pricing and software information of 'PLC Assessment Tool' from company source 'DWS Associates' , so some information may be slightly out-of-date. You should confirm all information before relying on it. Software piracy is theft,  Using 'PLC Assessment Tool' crack, password, serial numbers, registration codes, key generators is illegal and prevent future development of PLC Assessment Tool.

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